#vleadersChina 2017: Meet Roman of Urban Farmers

09.06.2017

Leaving to China on June 25 until July 4, this year’s venture leaders China forming the ‘Swiss National Startup Team China 2017’ reflect the impressive quality of Swiss startups, whose innovations come from the best universities and research institutes of Switzerland. Learn more about their growth objectives prior to the trip in our short interview series, running from May 30 to June 9 on venturelab.ch, Facebook, Twitter and LinkedIn.

UrbanFarmers_RomanGaus1.png
Roman Gaus
You can see the whole campaign on twitter.com/venturelab_ch searching the hashtag #vleadersChina.

Urban Farmers is a global pioneer in urban farming, having established a global presence with operations in Switzerland, Netherlands, US and Brazil. The company is a Swiss Life Science champion with several prizes and awards and is poised to benefit from the global consumer trend towards more sustainable, locally grown food.

Why do you choose China as your business development destination?
China is an emerging growth market for clean tech, including ag-tech. And a growing urban population will need access to healthy, organic food and UrbanFarmers can provide it!

What are your expectations and how will you utilize the opportunity to participate in venture leaders China to expand your business?
I'd like to make important connections with real-estate developers, and potential Joint-Venture partners for Urban Farmers in China.
 
What aspect(s) of China would you like to decrypt/know more about, businesswise?
I'm interested in learning how we can feed a growing urban middle class sustainably and with high impact.

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