#vleaders China 2016: Meet Olga Peters of QualySense
03.10.2016
From October 24 to November 3, 2016, 10 great Swiss startups will go international with the venture leaders in China. Learn more about their technologies and objectives in our short interview serie.
 Olga Peters is a venture leader China 2016 with 9 other Swiss startups: Peripal, Smart Home Technology, BioVersys, 1Drop Diagnostics, Ava, TwentyGreen, ActLight and Tyre Recycling Solutions.
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You can see the whole campaign on twitter.com/venturelab_ch searching for the hashtag #vleadersChina2016.
Meet Olga Peters, the CFO of QualySense
Qualysense is a worldwide industry pioneer focusing on delivering innovative high-end sorting solutions to achieve optimal processing, quality and safety of agricultural products, according to biochemical and morphological traits.
Olga Peters founded QualySense with CEO Francesco Dell'Endice (right) and COO Paolo D'Alcini (left) in 2010
Why do you choose China as your business development destination?
QualySense is developing quality certification standards for rice and other grains and beans in collaboration with the competent authorities. China is the largest producer and consumer of rice with an increasing demand for a better quality food. Besides rice, it is also one of the largest producers of other soft commodities, such as wheat, barley, sorghum and peanuts, which are included in the solutions portfolio of QualySense. Opening doors to the Chinese market is a great opportunity for our company.
What do you want to achieve from the trip?
Find potential customers, investors, materials suppliers, distribution and maintenance partners and sub-systems producers or assemblers, as well as learning the principles of business conduct in China.
Why is venture leaders China really beneficial for your company?
China represents the world's largest agricultural economy and therefore is very important for our expansion. venture leaders China in bringing us closer to this milestone.
Highlights
Check QualySense online profile
Links
Discover the other venture leaders China interviews on Facebook and Twitter with the hashtag #vleadersChina2016
Qualysense website