JOSEPHA secures CHF 150,000 from Venture Kick to revolutionize product discovery in E-commerce

22.04.2025

Swiss ICT startup JOSEPHA has raised CHF 150,000 from Venture Kick to accelerate the development of its AI-powered shopping assistant, aiming to transform how consumers discover and compare products online.

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In a digital landscape flooded with fragmented tools, JOSEPHA offers a unified platform that merges product reviews, price comparisons, tutorials, and expert insights, creating a personalised, time-saving shopping experience. Instead of bouncing between tabs, consumers get curated guidance tailored to their preferences and needs—all in one place.

"We're solving a problem every online shopper knows: too many sources, too little clarity," said co-founder Dr. Silvan Weder. "JOSEPHA cuts through the noise with a smart, centralised shopping guide powered by AI."

With billions of product searches each month and a growing number of consumers frustrated with their online shopping journey, JOSEPHA is entering a massive, underserved market. Leveraging recent breakthroughs in generative AI and large-scale recommendation engines, the startup is building the future of product discovery at scale.

In just a few months, JOSEPHA has grown to hundreds of thousands of monthly active users and is nearing one million, validating strong product-market fit. With CHF 150,000 from Venture Kick, the startup is improving its product recommendations, its personalised recommendation algorithms, scale user acquisition, and deepen its e-commerce data integrations.

Founded by Dr. Silvan Weder and Josef Gitterle, the team combines deep technology knowledge with real-world e-commerce expertise. Their mission: to make intelligent shopping advice accessible to everyone, reshaping how consumers interact with digital marketplaces.

"Venture Kick played a key role in getting JOSEPHA off the ground," highlighted CEO Silvan Weder. "Its support allowed us to quickly turn our vision into reality, validate our market approach, and test our product with early users."


CEO Silvan Weder and CPO Josef Gitterle

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