"Understanding domestic energy consumption"
In 2010, Michael Dupertuis, CEO of Geroco, will market Webnergie, a service that analyzes domestic energy consumption.
“In the area of energy conservation, many people have good intentions, but quickly get tired of the limiting factors involved.” After earning a certificate as an electronics engineer, Michel Dupertuis saw in his work as a home automation consultant the desire that people had to understand their level of energy consumption in a simple and straightforward way. “Existing solutions in this area were exorbitantly expensive. I wanted to offer a product that was more accessible.”
To do this, Dupertuis, a student at the University of Applied Sciences in Yverdon-les-Bains, launched a start-up company with three associates. To acquire the necessary entrepreneurial skills, he enrolled in a venture challenge training course the same year.
Webnergie finally ties this information in with personalized advice for residents and a discussion forum, with the goal of creating a user community that will provide assistance over the long term. After having joined the Ark incubator in Martigny, Webnergie obtained phase I venture kick financing (10,000 Swiss francs) in 2009. Geroco’s initial Webnergie service should soon be adapted to the scale of an entire city, Masdar City in the United Arab Emirates.